Google Ads for service businesses
Ads managed, spend yours. The money goes from your card to Google, never through Torek.
Sydney based. You deal with the person who builds it.
- 2 to 3 week build
- Priced on the page
- One person, start to finish
- From $300, then $80 a month
How the money works
The ad spend is yours. It goes on your own Google Ads account, on your own card, minimum $1,000 a month, and Torek never holds it, marks it up or invoices it. The $350 a month is management only, and it does not grow when your spend does.
What management is
Search campaigns built around your services and suburbs. Negative keywords maintained so the budget stops leaking on searches you do not want. Landing pages matched to what each ad promises. And the same written monthly summary the SEO work carries.
Who this is for
Businesses that already know enquiries are worth real money and want the spend steered instead of set and forgotten. Ads management is hands on, so Torek takes a limited number of these clients at a time.
Packages
Website
The site, built and looked after
$300to set up
Then $80 a month
- Pages written and built around what you do
- Photos you supply placed and sized
- An enquiry form that emails you
- Set up on your own domain
- Up to 3 content changes a month
Most popular
Website + SEO
Plus ongoing search work
$650to set up
Then $120 a month
- Pages written and built around what you do
- Photos you supply placed and sized
- An enquiry form that emails you
- Set up on your own domain
- Keyword research across your services and areas
- Titles, descriptions and headings written against it
- Google Business Profile set up and kept current
- A service or area page added or reworked each month
- A written monthly summary of the work
- Up to 5 content changes a month
Website + SEO + Google Ads
Plus campaign setup and management
$1,250to set up
Then $350 a month
Google Ads spend is paid by you directly to Google and is not part of the $350 per month. We work with a minimum ad spend of $1,000 per month.
- Pages written and built around what you do
- Photos you supply placed and sized
- An enquiry form that emails you
- Set up on your own domain
- Keyword research across your services and areas
- Titles, descriptions and headings written against it
- Google Business Profile set up and kept current
- A service or area page added or reworked each month
- A written monthly summary of the work
- Search campaigns built on your own Google Ads account
- Keyword and negative keyword lists written and maintained
- Ad copy written and rotated
- Conversion tracking set up for calls and form enquiries
- Up to 10 content changes a month
Every monthly includes hosting, SSL, backups and monitoring.
Setup fee paid in full to start. The monthly begins when your site goes live.
A content change means changing text, swapping photos, or updating prices, hours, contact details or service areas, on pages that already exist. New pages, new sections, layout or structure changes, new functionality and rebuilds are quoted separately. Unused changes do not roll over.
Who builds it
One person, Sydney based, from the tools. Most trade and service websites are built by people who have never worked a day on site. Yours would not be.
Questions
Below about $1,000 a month the data is too thin to steer, so the management fee would be spent on guesswork. The minimum is Google's money, not Torek's.
You do, always. It is your account, your card and your history. If we part ways, everything stays with you.
Everything. It is your account, so you see every dollar and every search term Google shows, and the monthly summary explains what changed and why.
No. Management is $350 a month flat. Your spend is between you and Google.
The package includes the site and the search work because ads land on pages, and pages Torek built are pages Torek can match to the ads. If yours is recent and sound, raise it on the call.
Book a meeting
A twenty minute call to answer your questions and work out which package suits.